{"id":5552,"date":"2026-04-24T08:39:38","date_gmt":"2026-04-24T08:39:38","guid":{"rendered":"https:\/\/therealunlock.com\/%e0%b8%a7%e0%b8%87%e0%b8%81%e0%b8%b2%e0%b8%a3%e0%b8%99%e0%b8%b2%e0%b8%ac%e0%b8%b4%e0%b8%81%e0%b8%b2%e0%b8%aa%e0%b8%b0%e0%b9%80%e0%b8%97%e0%b8%b7%e0%b8%ad%e0%b8%99-rolex-%e0%b8%a2%e0%b8%b8%e0%b8%95\/"},"modified":"2026-04-24T08:54:51","modified_gmt":"2026-04-24T08:54:51","slug":"%e0%b8%a7%e0%b8%87%e0%b8%81%e0%b8%b2%e0%b8%a3%e0%b8%99%e0%b8%b2%e0%b8%ac%e0%b8%b4%e0%b8%81%e0%b8%b2%e0%b8%aa%e0%b8%b0%e0%b9%80%e0%b8%97%e0%b8%b7%e0%b8%ad%e0%b8%99-rolex-%e0%b8%a2%e0%b8%b8%e0%b8%95","status":"publish","type":"post","link":"https:\/\/therealunlock.com\/en\/%e0%b8%a7%e0%b8%87%e0%b8%81%e0%b8%b2%e0%b8%a3%e0%b8%99%e0%b8%b2%e0%b8%ac%e0%b8%b4%e0%b8%81%e0%b8%b2%e0%b8%aa%e0%b8%b0%e0%b9%80%e0%b8%97%e0%b8%b7%e0%b8%ad%e0%b8%99-rolex-%e0%b8%a2%e0%b8%b8%e0%b8%95\/","title":{"rendered":"WATCH INDUSTRY SHOCKED! ROLEX DISCONTINUES GMT-MASTER II \u2018PEPSI\u2019 AND SUBMARINER \u2018COOKIE MONSTER\u2019"},"content":{"rendered":"<p>If you\u2019ve been following the watch industry lately, you\u2019ve probably noticed that things feel a bit\u2026 unstable. That\u2019s because big news just dropped: Rolex is rumored to be discontinuing two of its most iconic models:<\/p><ul class=\"wp-block-list\"><li>Rolex GMT-Master II Pepsi<\/li>\n\n<li>Rolex Submariner Cookie Monster<\/li><\/ul><p>Just hearing these names is enough to know we\u2019re not talking about ordinary watches. These are top-tier, highly sought-after models that collectors and enthusiasts have been chasing for years.<\/p><p>So the real question is:<strong> <\/strong>Is this a genuine market-shifting move-or just another strategic play by Rolex?<\/p><figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"667\" src=\"https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-1024x667.webp\" alt=\"\" class=\"wp-image-5538\" srcset=\"https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-1024x667.webp 1024w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-300x195.webp 300w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-768x500.webp 768w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-1536x1000.webp 1536w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-600x391.webp 600w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon.webp 1690w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><p>When it comes to Rolex, not mentioning the \u201cPepsi\u201d is almost impossible. The Rolex GMT-Master II Pepsi stands out instantly with its signature red-and-blue bezel. One glance, and you <em>know<\/em> what it is. But this watch is more than just visually striking-it carries history, heritage, and undeniable iconic status.<\/p><p>Over the years, getting your hands on a Pepsi hasn\u2019t been easy:<\/p><ul class=\"wp-block-list\"><li>Waiting lists that stretch for months or even years<\/li>\n\n<li>Limited allocation through authorized dealers<\/li>\n\n<li>Some buyers never even get the chance to purchase<\/li><\/ul><p>And now, with rumors of discontinuation, the situation becomes even more intense. A watch that was already hard to find may soon become nearly impossible to own.<\/p><figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-1024x768.webp\" alt=\"\" class=\"wp-image-5540\" srcset=\"https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-1024x768.webp 1024w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-300x225.webp 300w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-768x576.webp 768w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-1536x1152.webp 1536w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-600x450.webp 600w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><p>On the other side, the Rolex Submariner Cookie Monster brings a completely different vibe. This isn\u2019t the typical understated Rolex. This is a Rolex that <em>knows it\u2019s expensive<\/em>. With its full blue aesthetic and white gold case, it stands out effortlessly-no need to try too hard. Most people who buy this model aren\u2019t beginners. They\u2019re experienced collectors who know exactly what they\u2019re getting into. And once it\u2019s discontinued?It won\u2019t just be a beautiful watch anymore. It becomes something far more powerful A watch everyone wants but can\u2019t find.<\/p><h2 class=\"wp-block-heading\">Will Prices Actually Go Up?<\/h2><p>Let\u2019s be honest &#8211; there\u2019s a very high chance they will. The reason is simple:<\/p><ul class=\"wp-block-list\"><li>No more new supply<\/li>\n\n<li>Demand is still strong<\/li>\n\n<li>Limited pieces already in the market<\/li><\/ul><p>That\u2019s all it takes for prices to move.<\/p><p>If we look back at discontinued Rolex models like the Rolex Submariner Hulk or the Rolex GMT-Master II Batman, prices have consistently increased after production stopped.<\/p>","protected":false},"excerpt":{"rendered":"<p>If you\u2019ve been following the watch industry lately, you\u2019ve probably noticed that things feel a bit\u2026 unstable. That\u2019s because big news just dropped: Rolex is rumored to be discontinuing two of its most iconic models: Just hearing these names is enough to know we\u2019re not talking about ordinary watches. These are top-tier, highly sought-after models [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5543,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/posts\/5552","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/comments?post=5552"}],"version-history":[{"count":1,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/posts\/5552\/revisions"}],"predecessor-version":[{"id":5554,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/posts\/5552\/revisions\/5554"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/media\/5543"}],"wp:attachment":[{"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/media?parent=5552"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/categories?post=5552"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/tags?post=5552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}