{"id":5552,"date":"2026-04-24T08:39:38","date_gmt":"2026-04-24T08:39:38","guid":{"rendered":"https:\/\/therealunlock.com\/%e0%b8%a7%e0%b8%87%e0%b8%81%e0%b8%b2%e0%b8%a3%e0%b8%99%e0%b8%b2%e0%b8%ac%e0%b8%b4%e0%b8%81%e0%b8%b2%e0%b8%aa%e0%b8%b0%e0%b9%80%e0%b8%97%e0%b8%b7%e0%b8%ad%e0%b8%99-rolex-%e0%b8%a2%e0%b8%b8%e0%b8%95\/"},"modified":"2026-04-25T09:49:53","modified_gmt":"2026-04-25T09:49:53","slug":"%e0%b8%a7%e0%b8%87%e0%b8%81%e0%b8%b2%e0%b8%a3%e0%b8%99%e0%b8%b2%e0%b8%ac%e0%b8%b4%e0%b8%81%e0%b8%b2%e0%b8%aa%e0%b8%b0%e0%b9%80%e0%b8%97%e0%b8%b7%e0%b8%ad%e0%b8%99-rolex-%e0%b8%a2%e0%b8%b8%e0%b8%95","status":"publish","type":"post","link":"https:\/\/therealunlock.com\/en\/%e0%b8%a7%e0%b8%87%e0%b8%81%e0%b8%b2%e0%b8%a3%e0%b8%99%e0%b8%b2%e0%b8%ac%e0%b8%b4%e0%b8%81%e0%b8%b2%e0%b8%aa%e0%b8%b0%e0%b9%80%e0%b8%97%e0%b8%b7%e0%b8%ad%e0%b8%99-rolex-%e0%b8%a2%e0%b8%b8%e0%b8%95\/","title":{"rendered":"WATCH INDUSTRY SHOCKED! ROLEX DISCONTINUES GMT-MASTER II \u2018PEPSI\u2019 AND SUBMARINER \u2018COOKIE MONSTER\u2019"},"content":{"rendered":"<p class=\"wp-block-paragraph\">If you\u2019ve been following the watch industry lately, you\u2019ve probably noticed that things feel a bit\u2026 unstable. That\u2019s because big news just dropped: <strong>Rolex<\/strong> is rumored to be discontinuing two of its most iconic models:<\/p><ul class=\"wp-block-list\"><li>Rolex GMT-Master II Pepsi<\/li>\n\n<li>Rolex Submariner Cookie Monster<\/li><\/ul><p class=\"wp-block-paragraph\">Just hearing these names is enough to know we\u2019re not talking about ordinary watches. These are top-tier, highly sought-after models that collectors and enthusiasts have been chasing for years.<\/p><p class=\"wp-block-paragraph\">So the real question is:<strong> <\/strong>Is this a genuine market-shifting move-or just another strategic play by Rolex?<\/p><figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"667\" src=\"https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-1024x667.webp\" alt=\"\" class=\"wp-image-5538\" srcset=\"https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-1024x667.webp 1024w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-300x195.webp 300w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-768x500.webp 768w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-1536x1000.webp 1536w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon-600x391.webp 600w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/Rolex-GMT-Pepsi-126710-BLRO-5_1_11zon.webp 1690w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><p class=\"wp-block-paragraph\">When it comes to Rolex, not talking about the Pepsi almost feels like you\u2019re missing the point. The Rolex GMT-Master II Pepsi stands out instantly with its iconic red-and-blue bezel &#8211; one glance and you just know it\u2019s the one. But it\u2019s not just a beautiful watch; it carries a story, a heritage, and a true legendary status within it.<\/p><p class=\"wp-block-paragraph\">Over the years, anyone who wanted a Pepsi had to accept one thing: the wait. Some people wait for years, while others don\u2019t even get the chance to buy one at all. And now, with rumors of discontinuation, it changes everything. <strong>A watch that was already hard to find is about to become even rarer.<\/strong><\/p><figure class=\"wp-block-image size-large\"><img decoding=\"async\" width=\"1024\" height=\"768\" src=\"https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-1024x768.webp\" alt=\"\" class=\"wp-image-5540\" srcset=\"https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-1024x768.webp 1024w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-300x225.webp 300w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-768x576.webp 768w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-1536x1152.webp 1536w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon-600x450.webp 600w, https:\/\/therealunlock.com\/wp-content\/uploads\/2026\/04\/rolex-submariner-date-ref-126619lb-cookie-monster-18k-white-gold-blue-ceramic-box-papers-bj-2020-unworn-a_2_11zon.webp 1920w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure><p class=\"wp-block-paragraph\">On the other side, the Rolex Submariner Cookie Monster brings a completely different vibe. This isn\u2019t the typical understated Rolex. This is a Rolex that <em>knows it\u2019s expensive<\/em>. With its full blue aesthetic and white gold case, it stands out effortlessly-no need to try too hard. Most people who buy this model aren\u2019t beginners. They\u2019re experienced collectors who know exactly what they\u2019re getting into. And once it\u2019s discontinued?It won\u2019t just be a beautiful watch anymore. It becomes something far more powerful A watch everyone wants but can\u2019t find.<\/p><h2 class=\"wp-block-heading\">Will Prices Actually Go Up?<\/h2><p class=\"wp-block-paragraph\">Let\u2019s be honest &#8211; there\u2019s a <strong>very high chance<\/strong> they will. The reason is simple:<\/p><ul class=\"wp-block-list\"><li>No more new supply<\/li>\n\n<li>Demand is still strong<\/li>\n\n<li>Limited pieces already in the market<\/li><\/ul><p class=\"wp-block-paragraph\">That alone is enough for prices to start moving. Looking back at the past, many discontinued Rolex models like the Hulk or Batman have seen their prices rise almost every time. Because in the end, \u201crarity\u201d means \u201cvalue.\u201d<\/p>","protected":false},"excerpt":{"rendered":"<p>If you\u2019ve been following the watch industry lately, you\u2019ve probably noticed that things feel a bit\u2026 unstable. That\u2019s because big news just dropped: Rolex is rumored to be discontinuing two of its most iconic models: Just hearing these names is enough to know we\u2019re not talking about ordinary watches. These are top-tier, highly sought-after models [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":5543,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[1],"tags":[],"class_list":["post-5552","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-1"],"acf":[],"_links":{"self":[{"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/posts\/5552","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/comments?post=5552"}],"version-history":[{"count":2,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/posts\/5552\/revisions"}],"predecessor-version":[{"id":5566,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/posts\/5552\/revisions\/5566"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/media\/5543"}],"wp:attachment":[{"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/media?parent=5552"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/categories?post=5552"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/therealunlock.com\/en\/wp-json\/wp\/v2\/tags?post=5552"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}